Cannabis / CBD
Terpenes 101: How Cannabis Aromas Shape Wellness, Beauty, and Market Trends
In 2024, 19% of cannabis investors turned to terpene-rich products, because terpenes are aromatic compounds in cannabis that modulate the endocannabinoid system and influence mood, pain and sleep. As consumer interest shifts from THC potency to holistic effects, understanding terpene chemistry becomes essential for anyone exploring cannabis for health or