When Forecasting Frontiers Fail: The Counterintuitive Risks of AI-Driven Proactive Support
When Forecasting Frontiers Fail: The Counterintuitive Risks of AI-Driven Proactive Support
AI-driven proactive support promises to anticipate problems before customers even notice them, but when forecasting models miss the mark, the result can be intrusive outreach, privacy breaches, and brand erosion. Understanding these paradoxical risks is essential for any organization